Filed under: News and developments by Digado

Author and blogger Mark Yoshimoto Nemcoff posted a great article on why New Media is so Important. He seems to challenge ‘New Media Nay-sayers’ to point out to him why New Media is not the ‘revolution‘ many prophesize it to to be. The democracy of means to produce seems to have ignited a need to do so amongst ‘the amateurs’ (or prosumers) while traditional media struggle to keep up. On the innovation he said the following.

To those who do not understand, those who cannot wrap their minds around something different, there will come detractors, cavemen watching the disappearing sun with fear and rock in hand. New Media has been lambasted as being the breeding ground for the cult of the amateur–that lack of “apprenticeship” brings with it malformed punditry and half-baked ideas. I suppose I could accept this if every single egg laid by the traditional media goose was golden. As it is now, most of them are just… well, eggs.

The entire article is well worth as read, Mark illustrates how ‘the creative revolution’ of New Media is pushed by people creating innovative ideas because of the limited tools available to them. He claims history has proven un-pushed, and unbound creation has always produced top results, and complete failures, but corporate programming of today is no different in knowing successes and failures.

Posted on: January 28, 2008 | Share on: