Giff Constable of the Electric Sheep Company (ESC) blogged some very interesting notes for the #SXSW (South-by-South-West) gathering in Austin, Texas everyone seems to be attending (9 out 10 twitters is suddenly tagged SXSW). The place to be for social media evangelists at this moment. Research agency Forrester made a very interesting presentation on the ‘Social Strategies for the Revolutionaries’ I’m posting for future reference:
- P: People - Asses your customers social activities
- O: Objectives - Decide what you want to accomplish
- S: Strategy - Plan how your relationship with your customers will change
- T: Technology - Decide the technologies to use
Complete overview of Giff’s notes can be found here.
Posted on: March 9, 2008 | Share on:
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